Analysis of an audiovisual advertisement

Video advertising is one of the most popular forms of advertising around the world in the 21st century. With its help, famous brands and products have the opportunity to spread information about themselves to a large number of potential customers or buyers. Video advertising not only allows you to expand the coverage of the disclosure of information about the product, but also in unusual and interesting ways allows you to draw the viewer's attention to the advertised product or service [7].ConclusionIn conclusion, it should be noted that the influence of video advertising on the competitiveness of the market of corporations of states is constantly growing. Using the resources of enterprises makes it possible to increase the economic indicators of the Russian Federation as a whole, and the standard of living of the population as well. It is necessary to promote the development of practices for the application of mechanisms in public-private partnerships, taking into account the practice of introducing video advertising. It is also worth considering its impact on the development of international marketing. This will also contribute to the flow of money into the federal budget, which will help increase the incomes of both the population and the state as a whole.Video advertising will flourish and flourish in the next few years, as it does today, and a significant number of both private and state domestic and foreign organizations have long been using its large and substantial fruits of many years of work, getting maximum profit at minimum cost. Of course, it is necessary to approach this business with high quality, because otherwise the business may become unprofitable.In this work, the main purpose is achieved - video advertising is described. Also, when writing this work, modern and classical literature was used, as well as sources located on the global Internet. Список использованной литературыКарпова, С. В.Основы маркетинга: учебник для среднего профессионального образования / С. В. Карпова ; под общей редакцией С. В. Карповой. — Москва : Издательство Юрайт, 2019. — 408 с.Литвиненко И.Л., Синельникова Е.А. Маркетинг. Воронеж: Наука-Юнипресс, 2020. — 116 с. Чернопятов А.М. Маркетинг. Учебник. — 2-е изд., стер. — Москва , Берлин : Директ-Медиа, 2019. — 438 с.Головлева, Е. Л. Основы рекламы / Е.Л. Головлева. - М.: Академический проект, 2017 – С. 69Реклама МегаФон " Самый быстрый интернет в стране, потому что ты задаешь эту скорость "[Электронный ресурс] – Режим доступа: URL:https://www.youtube.com/watch?v=gLZxrQPozgU, свободный. – Загл. с экрана.Какой оператор оказался лучшим в России. Огромный отрыв[Электронный ресурс] – Режим доступа: URL:https://www.iphones.ru/iNotes/nayden-samyy-luchshiy-mobilnyy-internet-v-rossii-08-16-2019, свободный. – Загл. с экрана.Григорьева А.В. Основные «Игроки» видеорекламы российского рынка в интернете. Вестник молодых ученых СПГУТД 2020. Часть 4. Вестник молодых ученых Санкт-Петербургского государственного университета технологии и дизайна № 4, 2020. – С. 327–332.